The New School’s College of Performing Arts advertising campaign included
video ads (to be placed on social media ) and print ads in niche publications.
video ads (to be placed on social media ) and print ads in niche publications.
I concepted and designed the visual language for the campaign. I was also responsible
for executing the print advertisements and the storyboards/ graphics for motion.
for executing the print advertisements and the storyboards/ graphics for motion.
The design, inspired by the performing arts in New York City, is supposed to be exciting
and captivating to both influencers and prospective undergrad students.
and captivating to both influencers and prospective undergrad students.
It includes a dynamic juxtaposition of elements to show a visual impression of
the multitude of experiences that one can have at the university.
the multitude of experiences that one can have at the university.
