I designed the identity for The New School's special virtual University Commencement ceremony honoring the Class of 2020. The ceremony celebrated their extraordinary achievements in these unprecedented times.
The design (originally created for a live ceremony) included print, digital, social, web, video and animation assets. We (the in-house team at The New School) virtually collaborated with Jacklight Productions, Production Glue, and ByRobin on producing our first virtual ceremony.
Invitation
Pre-Commencement website with event information, photo gallery, social modules and links to buy merchandise.
2020 animation background texture for the website.
This animation was ghosted and animated upon the user's scroll.
This animation was ghosted and animated upon the user's scroll.
Commencement teaser that was distributed through social media and email channels.
The "day of" website featuring the player that hosted the Commencement. The site included a live chat.
Opening interstitial to the ceremony.
Pre-show animation featuring photos of the graduating students from all of the schools and programs at the university
